The challenge

Hackney Works was a popular service to support people finding training and employment, but awareness was too low. The service wanted to use digital to promote the offer, without losing the value of the face to face contact.

The approach

We ran a Discovery phase to understand what users valued from the service, how they used technology and how digital could add value. We then built a ‘minimum viable product’ in 12 weeks to validate the approach.

The results

The digital service has increased customers’ trust and confidence with the service by providing a more empathetic experience